- Receptionists.
- PA’s.
- Customer Service advisors.
- Call centre staff.
- Reservations staff.
- Pre Sales staff.
- Sales staff.
- Lead qualifiers.
- Telemarketers.
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- The telephone toolbox.
- Understanding verbal v non-verbal communication.
- Psychology on the phone.
- Voice, tone, intonation, control.
- Telephone etiquette.
- Questioning, clarifying, summarising.
- Language – become a wordsmith.
- Spotting key signals early (e.g. complaint, or buying signal).
- Setting clear call objectives.
- Scripting – the necessity.
- Strong opening.
- The “hook”.
- Benefit statement.
- Appointment setting.
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